{
  "schema_version": "5.0",
  "artifact_kind": "company_profile",
  "language": "zh-CN",
  "generated_on": "2026-11-03",
  "research_as_of": "2026-11-03",
  "input_context": {
    "name_zh": "华住集团",
    "name_en": "H World",
    "industry_level1": "旅游业",
    "industry_level2": "",
    "official_website": "hworld.com",
    "company_type": "品牌方",
    "logo_url": "https://img.logo.dev/hworld.com?token=pk_C1w9wXUfQkaYSJRJ-OQSCQ&size=256&format=webp&fallback=404"
  },
  "entity": {
    "name_zh": "华住集团",
    "scope": "H World Group Limited及其合并子公司与可变利益实体；含中国和国际酒店业务",
    "source_ids": [
      "S01",
      "S03"
    ]
  },
  "basic_info": [
    {
      "key": "legal_name",
      "label": "法定主体或所属主体",
      "value": "H World Group Limited（华住集团有限公司）",
      "source_ids": [
        "S01"
      ]
    },
    {
      "key": "founded",
      "label": "成立时间",
      "value": "2005年创立酒店业务；2007年1月4日成立开曼控股法人",
      "source_ids": [
        "S01"
      ]
    },
    {
      "key": "headquarters",
      "label": "总部",
      "value": "中国上海嘉定区丰华路1299号",
      "source_ids": [
        "S01",
        "S03"
      ]
    },
    {
      "key": "listing",
      "label": "上市情况",
      "value": "纳斯达克HTHT；香港联交所01179",
      "source_ids": [
        "S01"
      ]
    },
    {
      "key": "employees",
      "label": "员工人数",
      "value": 26458,
      "unit": "人",
      "as_of": "2025-12-31",
      "scope": "集团直接招募、培训和管理员工",
      "source_ids": [
        "S01"
      ],
      "display": "26,458人"
    },
    {
      "key": "revenue",
      "label": "营业收入",
      "value": 25307,
      "unit": "人民币百万元",
      "period": {
        "start": "2025-01-01",
        "end": "2025-12-31",
        "basis": "calendar_year"
      },
      "scope": "集团合并收入",
      "source_ids": [
        "S01"
      ]
    },
    {
      "key": "current_year_revenue",
      "label": "今年营业收入",
      "value": 13117,
      "unit": "人民币百万元",
      "period": {
        "start": "2026-01-01",
        "end": "2026-06-30",
        "basis": "calendar_year"
      },
      "scope": "未经审计集团合并收入",
      "statement_date": "2026-08-17",
      "source_ids": [
        "S02",
        "S03"
      ]
    },
    {
      "key": "international_revenue",
      "label": "国际业务收入",
      "value": 4808,
      "unit": "人民币百万元",
      "period": {
        "start": "2025-01-01",
        "end": "2025-12-31",
        "basis": "calendar_year"
      },
      "scope": "中国内地以外地理收入，含港澳台",
      "source_ids": [
        "S01"
      ]
    },
    {
      "key": "international_revenue_share",
      "label": "国际收入占比",
      "value": 19,
      "unit": "%",
      "period": {
        "start": "2025-01-01",
        "end": "2025-12-31",
        "basis": "calendar_year"
      },
      "scope": "计算值",
      "source_ids": [
        "S01"
      ],
      "display": "19%"
    },
    {
      "key": "sales_coverage",
      "label": "销售覆盖国家及地区",
      "value": [
        "阿联酋",
        "阿曼",
        "沙特阿拉伯",
        "新加坡",
        "卡塔尔",
        "蒙古国",
        "韩国",
        "越南",
        "柬埔寨",
        "奥地利",
        "比利时",
        "捷克",
        "德国",
        "匈牙利",
        "荷兰",
        "西班牙",
        "瑞士",
        "突尼斯",
        "埃及"
      ],
      "scope": "已开业酒店的境外目的地供给",
      "display_countries": [
        "德国",
        "奥地利",
        "荷兰",
        "埃及",
        "新加坡"
      ],
      "source_ids": [
        "S01",
        "S04"
      ],
      "display": "已核实19个境外市场"
    }
  ],
  "overview": {
    "paragraphs": [
      {
        "text": "华住集团通过多品牌酒店网络向商务与休闲旅客提供住宿，并为酒店投资者和业主提供管理与特许经营服务。集团的中国业务与国际业务共同覆盖经济型至豪华酒店；租赁、自有和管理加盟等经营方式，使品牌、物业产权与日常经营方形成不同组合。",
        "source_ids": [
          "S01",
          "S02"
        ]
      },
      {
        "text": "集团于2020年收购Deutsche Hospitality，将施柏阁、IntercityHotel、Jaz、MAXX及Zleep等国际品牌纳入经营体系，后以H World International承接国际发展。2026年分部调整为HWC和HWI，分别管理中国内外酒店，体现其对本土规模与国际网络的分区经营。",
        "source_ids": [
          "S01",
          "S03"
        ]
      }
    ]
  },
  "business": {
    "paragraphs": [
      {
        "text": "面向旅客，酒店品牌按价格带、设计风格和目的地场景形成差异；住宿可与餐饮、会议及休闲设施配套。面向业主，集团输出酒店运营、管理人员、预订分销、会员与技术体系，在管理加盟模式中承担更多日常管理职责，纯特许经营则以品牌许可及标准支持为主。",
        "source_ids": [
          "S01"
        ]
      },
      {
        "text": "国际品牌组合以德国及欧洲为重要基础，并延伸到中东、北非和亚洲。全季也已开展新加坡酒店业务。集团同时在约定区域经营雅高旗下美居、宜必思、宜必思尚品、诺富特及美爵，这些属于品牌授权合作；House of Beats则面向生活方式酒店发展，汉堡首店处于筹备阶段。",
        "source_ids": [
          "S01",
          "S05"
        ]
      },
      {
        "text": "租赁和自有酒店由集团承担较完整的经营成本与收入；管理加盟及特许酒店主要形成相应管理、加盟及服务收入。预订目录也包括第三方运营的品牌酒店，因此同一品牌下可有不同酒店经营主体。集团的会员、预订与经营支持体系贯穿其酒店业务，承接获客与日常运营。",
        "source_ids": [
          "S01",
          "S02",
          "S06",
          "S07"
        ]
      }
    ],
    "brands": [
      {
        "name": "Steigenberger Icons",
        "description": "集团国际豪华酒店品牌。",
        "source_ids": [
          "S01",
          "S06",
          "S08"
        ],
        "website": "https://hrewards.com/en/steigenberger-icons",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "豪华酒店"
          }
        ],
        "products": [],
        "services": [
          {
            "name": "酒店住宿",
            "description": "提供豪华酒店住宿，包含地标及历史物业。",
            "source_ids": [
              "S01",
              "S04",
              "S06"
            ],
            "website": "https://hrewards.com/en/steigenberger-icons"
          },
          {
            "name": "会议与活动",
            "description": "面向企业与活动组织者提供高端会务、宴会与活动空间及专业支持。",
            "source_ids": [
              "S08"
            ],
            "website": "https://hrewards.com/en/meeting-event"
          }
        ]
      },
      {
        "name": "Steigenberger Hotels & Resorts",
        "description": "集团国际高端酒店与度假酒店品牌。",
        "source_ids": [
          "S01",
          "S06",
          "S08"
        ],
        "website": "https://hrewards.com/en/steigenberger-hotels-resorts",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "高端酒店"
          }
        ],
        "products": [],
        "services": [
          {
            "name": "酒店住宿",
            "description": "提供商务城市与休闲度假酒店住宿。",
            "source_ids": [
              "S01",
              "S04",
              "S06"
            ],
            "website": "https://hrewards.com/en/steigenberger-hotels-resorts"
          },
          {
            "name": "会议与活动",
            "description": "提供商务会议与活动场地、专业会务及Mindful Meetings方案。",
            "source_ids": [
              "S08"
            ],
            "website": "https://hrewards.com/en/meeting-event"
          }
        ]
      },
      {
        "name": "IntercityHotel",
        "description": "集团国际中高端酒店品牌。",
        "source_ids": [
          "S01",
          "S06",
          "S08"
        ],
        "website": "https://hrewards.com/en/intercityhotel",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "中高端酒店"
          }
        ],
        "products": [],
        "services": [
          {
            "name": "酒店住宿",
            "description": "面向商务与城市旅行提供重视效率的酒店住宿。",
            "source_ids": [
              "S01",
              "S04",
              "S06"
            ],
            "website": "https://hrewards.com/en/intercityhotel"
          },
          {
            "name": "会议与活动",
            "description": "提供中小型商务会议与团队活动场地，并配套酒店住宿。",
            "source_ids": [
              "S08"
            ],
            "website": "https://hrewards.com/en/meeting-event"
          }
        ]
      },
      {
        "name": "Jaz in the City",
        "description": "集团国际生活方式酒店品牌，按约定区域持有经营及授权权利。",
        "source_ids": [
          "S01",
          "S06"
        ],
        "website": "https://hrewards.com/en/jaz-in-the-city",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "高端酒店"
          }
        ],
        "products": [],
        "services": [
          {
            "name": "酒店住宿",
            "description": "将音乐与城市文化融入高端酒店住宿。",
            "source_ids": [
              "S01",
              "S04",
              "S06"
            ],
            "website": "https://hrewards.com/en/jaz-in-the-city"
          }
        ]
      },
      {
        "name": "MAXX",
        "description": "集团源自德国的国际中高端酒店品牌。",
        "source_ids": [
          "S01",
          "S06"
        ],
        "website": "https://hrewards.com/en/maxx-hotels",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "中高端酒店"
          }
        ],
        "products": [],
        "services": [
          {
            "name": "酒店住宿",
            "description": "提供融合当地设计与欧洲风格的酒店住宿。",
            "source_ids": [
              "S01",
              "S04",
              "S06"
            ],
            "website": "https://hrewards.com/en/maxx-hotels"
          }
        ]
      },
      {
        "name": "Zleep Hotels",
        "description": "集团国际经济型酒店品牌。",
        "source_ids": [
          "S01",
          "S06"
        ],
        "website": "https://hrewards.com/en/zleep",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "经济型酒店"
          }
        ],
        "products": [],
        "services": [
          {
            "name": "酒店住宿",
            "description": "提供以简约设计及核心住宿需求为主的酒店服务。",
            "source_ids": [
              "S01",
              "S04",
              "S06"
            ],
            "website": "https://hrewards.com/en/zleep"
          }
        ]
      },
      {
        "name": "JI Hotel（全季）",
        "description": "集团中端品牌，已延伸至新加坡经营。",
        "source_ids": [
          "S01"
        ],
        "website": "https://www.hkexnews.hk/listedco/listconews/sehk/2026/0424/2026042403646.pdf",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "中端酒店"
          }
        ],
        "products": [],
        "services": [
          {
            "name": "酒店住宿",
            "description": "以东方审美与标准化客房服务提供中端酒店住宿。",
            "source_ids": [
              "S01"
            ],
            "website": "https://www.hkexnews.hk/listedco/listconews/sehk/2026/0424/2026042403646.pdf"
          }
        ]
      },
      {
        "name": "House of Beats",
        "description": "集团国际生活方式酒店品牌；汉堡首店处于筹备阶段，未确认开业。",
        "source_ids": [
          "S05"
        ],
        "website": "https://int.hworld.com/brands/house-of-beats",
        "industries": [
          {
            "level1": "旅游业",
            "level2": "生活方式酒店"
          }
        ],
        "products": [],
        "services": []
      }
    ],
    "services": [
      {
        "name": "酒店管理与特许经营",
        "description": "面向酒店业主提供管理或品牌授权，配套预订、会员营销、技术、培训、质量标准及采购支持；具体责任取决于管理加盟或纯特许合同。",
        "source_ids": [
          "S01"
        ],
        "website": "https://www.hkexnews.hk/listedco/listconews/sehk/2026/0424/2026042403646.pdf"
      }
    ]
  },
  "global_presence": {
    "paragraphs": [
      {
        "text": "华住的境外酒店供给集中在欧洲，同时包括中东、北非及亚洲目的地。欧洲预订目录包括德国、奥地利、比利时、捷克、匈牙利、荷兰、西班牙和瑞士；年报另确认突尼斯、埃及及多个亚洲国家的开业酒店。新项目签约与已开业网络分别推进。",
        "source_ids": [
          "S01",
          "S04"
        ]
      },
      {
        "text": "上海主要行政办公室支持集团经营，H World International的德国法兰克福办公团队承接国际品牌运营。2026年二季度末HWI有122家开业酒店，其中63家租赁酒店、59家管理加盟及特许酒店；第三方品牌酒店与集团直接使用的办公设施承担不同经营角色。",
        "source_ids": [
          "S01",
          "S02",
          "S06",
          "S07"
        ]
      }
    ],
    "market_regions": [
      {
        "region": "亚洲",
        "countries": [
          "阿联酋",
          "阿曼",
          "沙特阿拉伯",
          "新加坡",
          "卡塔尔",
          "蒙古国",
          "韩国",
          "越南",
          "柬埔寨"
        ],
        "coverage": "partial",
        "source_ids": [
          "S01",
          "S04"
        ]
      },
      {
        "region": "欧洲",
        "countries": [
          "奥地利",
          "比利时",
          "捷克",
          "德国",
          "匈牙利",
          "荷兰",
          "西班牙",
          "瑞士"
        ],
        "coverage": "partial",
        "source_ids": [
          "S01",
          "S04"
        ]
      },
      {
        "region": "非洲",
        "countries": [
          "突尼斯",
          "埃及"
        ],
        "coverage": "partial",
        "source_ids": [
          "S01",
          "S04"
        ]
      },
      {
        "region": "北美洲",
        "countries": [
          "-"
        ],
        "source_ids": []
      },
      {
        "region": "南美洲",
        "countries": [
          "-"
        ],
        "source_ids": []
      },
      {
        "region": "大洋洲",
        "countries": [
          "-"
        ],
        "source_ids": []
      }
    ],
    "operating_regions": [
      {
        "region": "亚洲",
        "countries": [
          "中国"
        ],
        "coverage": "partial",
        "source_ids": [
          "S01",
          "S03",
          "S06"
        ]
      },
      {
        "region": "欧洲",
        "countries": [
          "德国"
        ],
        "coverage": "partial",
        "source_ids": [
          "S01",
          "S03",
          "S06"
        ]
      },
      {
        "region": "非洲",
        "countries": [
          "-"
        ],
        "source_ids": []
      },
      {
        "region": "北美洲",
        "countries": [
          "-"
        ],
        "source_ids": []
      },
      {
        "region": "南美洲",
        "countries": [
          "-"
        ],
        "source_ids": []
      },
      {
        "region": "大洋洲",
        "countries": [
          "-"
        ],
        "source_ids": []
      }
    ]
  },
  "developments": {
    "window": {
      "start": "2025-11-03",
      "end": "2026-11-03",
      "max_items": 5
    },
    "items": [
      {
        "id": "D01",
        "title": "埃及阿斯旺酒店改造并计划转换施柏阁品牌",
        "importance": "major",
        "display_date": "2026-09-24",
        "summary": "H World International公布与Legacy Hospitality深化合作，位于阿斯旺象岛的酒店正进行翻新与品牌转换，计划于2026年12月以Steigenberger品牌开业。该酒店此前采用其他品牌，当前事项为改造与重启安排。",
        "status": "planned",
        "source_ids": [
          "S05"
        ]
      },
      {
        "id": "D02",
        "title": "完成33.5亿元人民币境外债券发行",
        "importance": "major",
        "display_date": "2026-09",
        "summary": "华住在9月完成33.5亿元人民币境外无担保优先债券发行，票息2.25%，2031年到期，向美国以外的非美国投资者发行。公司披露募集资金用于一般企业用途，为集团跨境资本结构提供新的融资安排。",
        "status": "completed_per_company_statement",
        "source_ids": [
          "S03"
        ]
      },
      {
        "id": "D03",
        "title": "国际酒店受中东局势与东南亚新店爬坡影响",
        "importance": "regular",
        "display_date": "2026-08-17",
        "summary": "华住公布二季度HWI经营情况，综合RevPAR按固定美元汇率口径同比下降3.8%，入住率降至70.5%。公司将变化归因于中东冲突及较低房价、仍在爬坡的东南亚新开酒店，并表示继续改善效率与成本。",
        "status": "reported",
        "source_ids": [
          "S02"
        ]
      }
    ]
  },
  "sources": [
    {
      "id": "S01",
      "title": "H World 2025 Annual Report",
      "url": "https://www.hkexnews.hk/listedco/listconews/sehk/2026/0424/2026042403646.pdf",
      "type": "regulatory",
      "accessed_on": "2026-11-03",
      "published_at": "2026-04-24"
    },
    {
      "id": "S02",
      "title": "华住2026第二季度及上半年业绩",
      "url": "https://ir.hworld.com/news-releases/news-release-details/h-world-group-limited-reports-second-quarter-and-interim-2026",
      "type": "official_report",
      "accessed_on": "2026-11-03",
      "published_at": "2026-08-17"
    },
    {
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